influencer

Plural: influencers

Noun

A person who or a thing which influences.
A person who is able to influence consumption, lifestyle, or political preferences of their online audience by creating or engaging social media content, often as a part of a marketing campaign.

Origin / Etymology

From influence + -er.

Synonyms

thought leader, trendsetter

Antonyms

deinfluencer

Scrabble Score: 15

influencer is a valid Scrabble (US) TWL word
influencer is not valid in Scrabble (MW) Merriam-Webster Dictionary
influencer is a valid Scrabble Word in International Collins CSW Dictionary

Words With Friends Score: 20

influencer is a valid Words With Friends word