affect

Meanings

• the conscious subjective aspect of feeling or emotion
• have an effect upon
  • "Will the new rules affect me?"
• act physically on; have an effect upon
  • "the medicine affects my heart rate"
• connect closely and often incriminatingly
  • "This new ruling affects your business"
• make believe with the intent to deceive
• have an emotional or cognitive impact upon

Synonyms

bear on, bear upon, dissemble, feign, impact, impress, involve, move, pretend, regard, sham, strike, touch, touch on